Elizabeth Arden

Elizabeth Arden was born Florence Nightingale Graham and raised in poverty on a farm in rural Ontario. She came to New York in 1907, and began work as a clerk in a beauty shop. By 1910 she had reinvented herself as Elizabeth Arden and opened her own salon. In 1912 she joined a women's suffrage march on Fifth Avenue, and later announced:

"Every woman has a right to be beautiful."